Event Marketing - Plotagon at New York Comic Con
In 2013 Plotagon went to the New York Comic Con to exhibit the Plotagon Beta to the public and promote an upcoming collaboration with the legendary comics creator Stan Lee. Everything from initial planning, promotion and PR, to running the event in New York, handling demos and press outreach to thousands of potential customers.
The event was a huge success, with a great interest and several unplanned interviews with press and media. The event was also timed with the international PR announcement of a collaboration with Stan Lee, which was picked up by major media outlets around the world.